SBIR Land Home Forums General SBIR/STTR Question Forum STTR Phase I Commercialization Plan

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    My company and I are currently developing our application for a September submission. We are working with an advisor that, for a separate project, received feedback for his STTR Phase I application. In his feedback, the reviewers mentioned having a brief commercialization plan. I was under the impression this may not be necessary for a Phase I STTR. However, if it is necessary, what would you recommend highlighting in the commercialization plan and how long would you recommend as part of our 6 pages?

    Thank you.


    Hello Jon,

    You are right that the Phase I application does not require a commercialization plan. However, reviewers might raise the question of commercialization if they perceive that the proposed product/technology has poor commercial potential or if the market potential is not clear.

    You can briefly describe the commercial potential to dispel any concerns, and one paragraph should be sufficient.

    Let us know if you have any further questions!


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